Haven Life provides term life insurance from one of the oldest and most reliable insurers.
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● Haven Life is an online life insurance agency that is changing the way you buy life insurance so that it’s actually simple
● With Haven Life, you can apply online and get an instant decision on eligibility. If approved, you can start your coverage that day.
● Haven Life offers a simple way to buy dependable, affordable term life insurance online
● Haven Life makes it easy to apply from your phone / tablet / laptop, wherever and whenever you want
● Haven Life is backed and wholly owned by MassMutual, a leading insurer with over 160-years of experience
● Expert and friendly customer support is available via phone, email and chat
● You can apply for up to $3 million in coverage for adults 18-65*
Demographic Targeting: under 45, income above $75k, married with a child under 5 in the household.
About term life insurance:
● Term life insurance offers a simple and affordable way to help financially protect your family from the unexpected
● A healthy 35-year-old woman can purchase a 20-year, $500,000 Haven Term policy, issued by MassMutual, starting at about $18 per month.
● The payout from a term life insurance policy can help your partner pay for things like the mortgage, childcare and the day-to-day bills
● Common term lengths of 10,15, 20 and 30 years
● Level term policies have a fixed monthly payment for the duration of your term
● Company name” – On first reference use “Haven Life Insurance Agency” or “online life insurance agency Haven Life” – All other references just “Haven Life”
● “Company” – do not refer to Haven Life as a “company” or “life insurance provider” – Alternative: “Haven Life” “life insurance startup” “the startup” “online life insurance agency”
● Specify the product – always use “term” when talking about life insurance because that is what Haven Life sells (a term life insurance policy; what you need to know about term life insurance
● “Protect your family” – do not make it sound like life insurance is an umbrella protection for every expense a family might occur. So we need to say things like “proceeds can help pay for expenses such as …”
● Policyholders – do not refer to them as Haven Life policyholders; say Haven Life customers or Haven Term policyholders
Must-have disclosures (blog and video content):
Every post must have the following language in full:
● At the top: This post is sponsored by Haven Life Insurance Agency. All opinions are my own.
● At the end of the post: Haven Term is a Term Life Insurance Policy (ICC17DTC) issued by Massachusetts Mutual Life Insurance Company (MassMutual), Springfield, MA 01111 and offered exclusively through Haven Life Insurance Agency, LLC. Policy and rider form numbers and features may vary by state and not be available in all states. Our Agency license number in California is 0K71922 and in Arkansas, 100139527.
● Haven Life Plus (Plus) is the marketing name for the Plus Rider which is included as part of the Haven Term policy. The rider is not available in every state and is subject to change at any time. Neither Haven Life nor MassMutual are responsible for the provision of the benefits and services made accessible under the Plus Rider, which are provided by third party vendors (partners).